Communications & Development Lead

This position description is intended to describe the general nature and level of work being
performed by people in this category. It is not intended to be an exhaustive list of all
responsibilities, duties and skills required of people in these positions.

Work Team:
Communications & Development/Outreach
Position Classification:
Employee

POSTION SUMMARY

This position is currently filled. The communications and development lead provides leadership in carrying out Holden
Village’s mission, vision, and core values through print and digital publications, and
website and social media presence. They will ensure that Holden’s extended community
is included in the life and rhythms of the Village and oversee donor database
management, including reports, analytics, data clean-up, and accurate recording,
tracking and acknowledgement of all gifts to Holden Village.

MAJOR FUNCTIONS

(principal duties and responsibilities; such as categories supported, staff size, volume managed, etc)

  • Create a communications strategy and annual schedule.
    • Creatively use social media outlets and other communication vehicles.
    • Help create and oversee an annual budget.
    • Uphold quality standards, making sure that all materials meet graphic and logo
      standards and giving appropriate credit to people who create and contribute
      materials.
  • Communicate with Holden’s extended Village community.
  • Oversee and help produce print and email material, including: content,
    editing, photos, layout and design, and facilitating and negotiating with print
    and mailing vendors.
    • Oversee website design and content and social media activity and content.
    • Ensure that Village life and events are recorded and preserved in photos,
      videos, articles, etc.
    • Coordinate Holden’s message and outreach to potential Villagers.
      • Oversee development of brochures, development fundraising materials,
      annual reports, and flyers as requested and needed.
      • Oversee public relations and advertising efforts, utilizing outside media
      outlets (letters to the editors, local papers, press releases, etc.) to convey
      Holden’s mission.
      • Collaborate with programming and staffing regarding publicity and
      advertising for retreats, special events, recruitment, etc.
      • Supervise and assist in recording gifts in the CRM donor database, acknowledge
      donor gifts in a timely manner and update correspondence as needed.
      • Track donor giving and provide information and analysis to management.
      • Provide monthly reports on giving and also ad hoc reports as requested by the
      Development & Outreach Director.
      • Clean-up and maintain the donor database for up-to-date accuracy.
      • Partner with Accounting to reconcile the donor database and accounting
      software on a monthly basis.
      • Project manage mailings or other marketing efforts to current and potential
      donors.
      • Create and oversee podcast schedule and themes, supervise staff in podcast
      production.
      • Integrate information from Registration software to donor database.
      • Create or help manage the creation of a data-entry manual for donor CRM and
      maintain the structure of CRM fields, tracking codes, etc.
      • Lead support for anticipated CRM database conversion/migration project.
      • Supervise staff and professional service contracts.
      • Direct and advise supporting staff to work within the annual communications
      & development plans.
      • Monitor and coordinate messages between mediums and outlets.
      • Perform related administrative duties
      • Revise and update position manual.
      • Keep orderly files, especially potential public relations and publicity materials.

UNIQUE REQUIREMENTS

(particular knowledge/skills related to client and/or agency needs)

Holden Village is a remote community located in the North Cascades wilderness. Holden Village also
has operations in the 25-Mile Creek area on the south shore of Lake Chelan.

  • Degree in relevant fields such as journalism, marketing, nonprofit management,
    communications, or public relations, and experience working with Adobe software, CRM
    databases, website design, and social media outlets.
  • Commitment to serve Holden’s mission of welcoming all into the wilderness.
  • High ethical standards and confidentiality in dealing with donor records and sensitive
    information.
  • Ability to create and implement a communication and marketing strategy for several
    audiences: guests and staff, donors, and the general public for outreach and promotion.
  • Strong writing, editing, layout design, and interpersonal communication skills.
  • Collaborative strategic planning and team building abilities, both with on-sight
    communications staff and offsite vendors and printers.
  • Creative, organized, detail oriented, with the ability to work independently and meet
    deadlines.
  • Creative attention to Village events and issues and an enthusiasm about sharing those with
    the greater Holden community.
  • Understanding of website, email and social media analytics.
  • Understanding of CRM databases, reporting and query functions.